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Local mom & pop thrives using free online marketing tools

So I don't feel quote old enough to be labeled a "mom & pop" but we still appreciated the article that James Keddington wrote about us on Examiner.com. Here's the first paragraph.

"Many of us have not heard of Provo Swim Lessons, but most people in Provo needing swim lessons will type that exact phrase into a search engine when looking for that service. That is exactly how Erina (pronounced arena) and Adam Williams came up for the name of their swim school. Utilizing free web based tools such as Google Analytics and Google’s key word search tool, they chose their name based how people search for swim lessons. By using these and other tools this newlywed and recent college graduate duo has been able to jump in head first with outstanding success."

To continue reading the story, check out the article on Examiner.com 

About Provo Swim Academy

Serving residents of Utah County, Provo Swim Academy offers group, infant, and private swimming lessons for the aspiring athlete to the experienced swimmer. Visit www.ProvoSwimAcademy.com for more information.